Tuesday, April 22, 2008

Fix Your Faux Pas

If you've been in business for any length of time, it's a fact there are mistakes you've made. Not intentional, of course, but it does happen. How you respond to your own mistakes is crucial to the future of your business reputation.

From my own experience, let me tell you how most businesses respond to their faux pas. They either hide, avoid, ignore or do nothing about it. Huge mistake!

When you screw up, it's an opportunity to shine like a bright star. You must fix the mistake. Be honest with your the client, admit your mistake. Hey, they know in their heart they're human, too, and prone to mistakes. Don't sit there doing nothing except hoping it will go away. It won't. There's two reasons why you should fix it, it's the right thing to do and it'll add to your business reputation.

Because most businesses refuse to fix their faux pas', you'll set yourself apart and above the rest of the pack. Your business reputation will increase at least 4.5 points on a scale of 10.

Face it, your business reputation is one of the most important aspects of your business. You don't create your it, your clients do. Your business reputation is what your clients say about you, not what you say about yourself.

And you better believe they will say a lot of good things about you if you fix your mistakes without crying, whining and complaining. Fix your faux pas with a smile and a thankful heart...thankful for the opportunity to outshine your competition and prove to your client you really care about them.